While I'm obviously a big fan of the tech side of SEO, I thought maybe it was time to write something a little more accessible. My scratching ended when I received an Phone Number List email from a potential client in the high tech industry, and there was a simple and quite logical assumption that can (and probably would) have disastrous consequences if it doesn't. is not corrected. This led me to the topic of today's article: Three logical ranking myths that can destroy a business. I'm going to Phone Number List start this piece with the myth that inspired it. Myth #1: All organic traffic is created equally This premise has crossed my inbox more times than I can remember. Here is the basic myth: If we double our organic traffic over the next year, we will double our sales.
Now, that may be true – in fact, in some cases, doubling your Phone Number List organic traffic can more than double your sales. But we cannot approach SEO with this idea as a basis. Take the potential customer, for example. They have site structure issues and a large documentation area and blog. The logic is that if you fix the site structure and internal linking issues, you'll start Phone Number List driving more traffic to the documentation and the blog, which is full of great content. The problem, of course, is that this traffic is likely to be low-converting traffic,
So hitting organic traffic goals can be done without hitting what really Phone Number List matters: conversions. To avoid the first myth, the simple approach is to think of the different sections of your site, assign a value to those different sections, and then create a formula to ensure that when you build the strategy for the different sections of your site , you consider the Phone Number List value of that traffic. Let's create a simple formula based on the above case. We have a site with product and service pages, a blog and technical documentation. Suppose organic traffic landing in these sections does the following: